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Publication Description
Origin : IndiaDistribution : IndiaMedia : Visit Site

Publication Facts
Description : Business Standard is recognized as a credible comprehensive and complete business daily. Its readers are premium, creme de la creme, corporate decision makers. Business Standard analytical reporting and investigative journalism ensures a loyal readership of the influential and the powerful. Business Standard reaches the affluent and well educated.

Download : Publication Factsheets

Business Standard
Business Standard Online

Business Standard is the most respected daily amongst the business community. Business Standard online is an extension of the daily reaching the same reader's profile of the newspaper, which are the elite business decision makers. Please click here for Business Standard online readers profile.
Publication Coverage
Editorial Coverage :
Authority in Business News covering FinanceIT
Telecommunications and syndication news in partnership
with the Financial Times, U.K.
Demographic Profile :
Top & Middle ManagementManagersDirectors
CEO's
Frequency : Daily
Circulation : 100,000 (40% send directly to homes)
Mumbai 31,500Delhi 28,500Kolkatta 10,500
Chennai 5,000Bangalore 8,000Hyderabad 7,500
Ahmedabad 9,000
Distribution :
An additional run of 6,000 copies are circulated at Airports, Hotels,
and specific localities (sponsored copies) i.e. Financial Institutions
Language : English
Business Standard also Publishes : Anually
The Billionaire ClubBS 1000Banking Annual
Fund ManagerIce World ManualThe Strategist Annual
The World of Business SchoolThe Business Standard Motoring (Monthly)
Spend (Twice A Year)
Standard Advertising Rates vs Circulation
CIRC QPBW QPFC HPBW HPFC FPBW FPFC
100,000 USD 3,260 USD 6,520 USD 6,600 USD 13,200 USD 13,200 USD 26,400
BW cost per square cm = USD 8FC cost per square cm = USD16Available only on news stands

Advertising Details
Booking Deadline :
3 weeks prior to insertion date
Material Deadline :
2 weeks prior to insertion date
Material Specifications :
Full Page - 500 mm (H) X 329 mm (W)
DPS BW - 500 mm (H) X 658 mm (W) + gutter space 3 mm
Half Page - 250 mm (H) X 329 mm (W)
Quarter Page - 250 mm (H) X 163 mm (W)



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