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Origin : United States |
Distribution : World Wide |
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Newsweek's Special Issue
Power of Print |
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The Society of Publishers in Asia (SOPA) has announced results of the "Power of Print" study, a landmark research project designed to benchmark print's effectiveness as a medium for brand advertising. The study evaluated the advertising performance of 21 advertisers active in Hong Kong and Singapore in the first half of 2006. Click below for some of the key findings. |
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 Global AffairsBusinessScience |
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U.SAtlanticAsiaLatin America |
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The Bulletin with Newsweek (Australia) |
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Nihon Ban (Japan)Hankuk Pan (Korea) |
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en Espanol (Spain)Bil Logha Al Arabia (Middle East) |
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Polska (Poland)Select (China) |
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| Edition |
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Circulation |
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Page B/W |
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Page 4C |
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1/2P BW(Horiz) |
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1/2P 4C (Horiz) |
Malaysia
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17,182
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USD 2,511
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USD 4,264
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N/A
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N/A
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| Mal/Sin |
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51,292 |
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USD 4,397 |
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USD 7,477 |
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N/A |
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N/A |
| Mal/Sin/HK |
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73,552 |
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USD 5,581 |
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USD 9,486 |
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N/A |
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N/A |
| S.E.A |
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126,670 |
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USD 14,065 |
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USD 23,910 |
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USD 10,125 |
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USD 17,935 |
| Asia |
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201,226 |
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USD 27,967 |
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USD 47,545 |
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USD 20,136 |
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USD 35,655 |
| UK |
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72,818 |
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USD 4,125 |
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USD 7,015 |
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N/A |
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N/A |
| EMEA |
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200,000 |
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USD 21,780 |
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USD 37,025 |
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USD 15,683 |
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USD 27,768 |
| US National |
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3,100,000 |
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USD 144,430 |
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USD 220,500 |
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USD 101,100 |
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USD 154,350 |
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Note : |
Please request for more detailed specifications prior to production of materials. |
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